BSc Business Analytics

This course is for students who aspire to a career in business analytics across sectors such as technology, logistics, retail, finance, banking, insurance and healthcare. Potential roles may include Business Analyst, Consultant or Product Manager.This programme is about how organisations can make better decisions with data. This includes how organisations currently use data and how they could use data in the future to make decisions that better align with business and societal needs.Students will learn data analysis techniques, such as descriptive, prescriptive, and predictive analytics, social media analytics, optimisation and forecasting. Students will be taught how to apply these techniques to real-life problems with industry case studies and guest lectures from across various sectors.This new programme has been created in collaboration with IBM and LV = General Insurance and is informed by the latest research in Business Analytics. 88% of our Business and Management research is rated as world leading or internationally excellent (REF 2021), reflecting its impact in shaping policy and practice. Bristol is a vibrant, ambitious and entrepreneurial city and home to SETSquared, the world’s top university business incubator (UBI Global 2019).Our graduates will be equipped to become experts in the field of Business Analytics, with strong employment prospects in the fast-growing data economy. Watch our video to find out more.