BA (Hons) Digital and Social Media Marketing

Innovate and develop creative solutions for digital marketing challenges.Digital marketing channels have revolutionised business operations. Our BA (Hons) Digital and Social Media Marketing will equip you with the skills and experience that employers demand of modern marketing professionals and you will graduate with experience in digital marketing analytics and strategy, search engine optimisation, social media marketing and digital content creation.At Staffordshire Business School we provide a streamlined teaching method, allowing you to focus on one module at a time. To allow true immersion in each stage of your learning, you will study one topic over a five-week period and receive your results before starting the next module. Our approach focuses on individual skills and will develop your expertise as an independent learner and problem solver, preparing you for a fast-paced, focused career in business.You will be taught via a combination of lectures, tutorials, industry visits and independent study. A typical 20 credit module will include a week of moderated online preparation, three weeks of class where you will attend campus (a combination of physically and virtually), usually for no more than two consecutive days per week for lectures, tutorials and other activities, and one week for revision and assessment.On completion of this course you could find yourself pursuing a career as a Digital Marketing Manager, Social Media Manager, Content Manager, SEO Manager, Digital Analytics Manager or Customer Journey Specialist, or with the skills developed you could set up and run your own business.At Staffordshire University we place great emphasis on preparing you for the careers of the future, and as a student at Staffordshire Business School you will study the full spectrum of contemporary management and finance. You will use resources including books, journals and digital databases, social media resource banks and more to immerse yourself in each discipline and you will be challenged to picture what the business landscape of the future will be.